Tuesday, December 27, 2011

Ocean Marketing vs. Their Customer (and Penny Arcade)

Anyone following this fiasco?  Saw it on Penny Arcade initially, which appears to have crashed now.  Traffic must be off the charts.

I'm wondering how extensive the ramifications will be for this marketing guy and his company.

Wednesday, December 21, 2011

A Surprising Turn of Events


I found myself weeping last night.

I spent many evenings over the last couple months mainlining the five seasons of Six Feet Under via HBO Go.  I remembered it being a good show, with a great  final episode, but something about the last 15 minutes of that finale had me in tears.

Suffice it to say that I'm not a particularly emotional person, so I found this disconcerting and still don't really understand where it came from.  Clearly the characters and plotlines are compelling. The dialog is well written and naturalistic, so I was drawn in and felt a connection.  But I think it was more than the content itself.

I think the way in which I watched the show had a subsuming effect, adding to the experience.  Specifically, I would watch in bed, on the iPad, with earbuds.  My wife would usually be asleep next to me, so the lights would be off.  I would also take off my glasses, limiting my near-sighted field of vision to the iPad screen in front of me, relatively close to my face, with everything outside that screen pitch black and hazy.  As a result, I felt immersed, both visually and aurally.

I think all this, combined with the compressed viewing period made possible by open access to back-catalog content and hi-def streaming capability, made for an emotional connection to a piece of art that I've hitherto not felt.

It was a little scary.

Friday, December 16, 2011

yeah, but can it play halo?

it turns out amphibians can play the game too. but they get testy when the juicy bugs turn out to be fake. be careful or they might take their frustration out on you.

Thursday, December 8, 2011